The most influential pop singer of our days Rihanna meets Chopard, one of the most iconic jewelry Maison
The love story between Rihanna and Chopard was born on red carpets all over the world some years ago and know it comes in a new creative form. The superstar pop singer and Co-President and Creative Director, Caroline Scheufele, joined force to push Haute Joaillerie beyond conventional limits and create a modern collection inspired by Rihanna’s island roots – the lush gardens of Barbados and the electricity of Carnival. The result is a limited edition collection defined by minimalist geometry and sharp, clean lines. A synergy of urban modernism and pure design gives Chopard’s classic Ice Cube shape a powerful sense of self and introduces new designs and colored ceramic into the line.
“I have always been in love with Chopard’s exquisite jewelry, so to actually design collections with them is something I still can’t believe,” commented Rihanna. “It was a really incredible process and I learned so much! I can’t wait for everyone to see it.”
The collection RIHANNA ♥ CHOPARD was revealed last Friday, April 7th with the release of global advertising campaign. Pieces will be available in June with pre-orders online at www.chopard.com/rihanna-loves-chopard and at Chopard boutiques.