The new J'adore campaign
Dior gets us on a sensory journey, back to the basics
In the beginning, there was woman. J’adore is her incarnation. Charlize Theron, the icon. The gorgeous actress write a new chapter for the perfume, acting in a short film directed by Jean-Baptiste Mondino. As described on Dior website, the new J’adore campaign takes us on a journey of the senses to the origins of femininity. Charlize Theron emerges more luminous and whole than ever: at the heart of the basic elements, when emotions laid bare are transformed into vital energy, she rediscovers her true nature. Renewed, triumphant, she is reborn into the world. As you can hear from her words in this video showing some moments of the short film.