Amin Luxury

The diamond becomes the mouthpiece of a video-message. A reality thanks to the Memory brand by Amin Luxury


A valuable message

The diamond becomes the mouthpiece of a video-message. A reality thanks to the Memory brand by Amin Luxury.

Maybe it's time to think «Where is this all going?». Extremely far, that's for sure, if we entrust our lives, or at least a part of it, to the fast, and from some aspects, unexpected evolutions in technology. Amin Luxury, with head offices in Florence, has wasted no time and, thanks to its ability to ride the wave of innovation, has already ventured into the future. With a simple diamond and by exploiting the potentialities of the QR Code and the versatility of the app system, Amin Luxury has patented, with the Memory brand, the first diamond in the world to contain a video message laser-engraved onto its girdle: identified by a QR Code, it can be read by a tablet and smartphone with the Android or IOS system. Just download the HRD Antwerp Memory application, free of charge, scan the engraving and there you have it, the app goes into action. A great idea that attracted the attention of the HRD Institute in Antwerp, one of Europe's leading authorities in diamond certification, which has drawn up a historical agreement with Amin Luxury: on the request of its customers, all certified, sealed and packaged diamonds will include the Memory technology. A step forward in expressing increasingly precious emotions.

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