Threads: New Brand Awareness? On Whatsapp and WeChat
A personal shopping App that starts with influencer marketing and goes straight to the target via social media
Inspire. Purchase. Deliver. Improve. The claim of the agency that organizes communication content for luxury brands aims at building brand awareness through texts and images that can be used on social networks and in print. And once the goal has been achieved, work begins on the target, with shopping experiences tailored to the customer. For example, with the chat commerce formula, the latest e-commerce evolution where interaction takes place directly with the customer through channels such as whatsapp and wechat. A 2.0 version of the old “door-to-door” sales model that marked an era, like the strategies implemented by companies such as Avon or Tupperware.
