Maison Margiela new fragrances

Continuing its ‘Replica' Eau de Toilette series, established in 2012, Maison Margiela will introduce four new Eau de Parfum fragrances.

On September we will enjoy some new scents from Maison Martin Margiela. Each fragrance is labelled ‘Gender Anonymous', reinforcing the house's dedication to equality and its unconventional approach to society gender norms. The Eau de Parfum collection retains the same packaging design and bottle structure as the Eau de Toilette scents, comprising a black spray-cap apothecary bottle that signifies nightfall, the precursor to dreams and the awakening of the subconscious. An inky black cord ombré gradient effect is sprayed down the glass, while silver laboratory-style labels add a futuristic touch and reference the house's signature 'silverfoil' that has appeared across both garments and accessories in creative director John Galliano's ready-to-wear collections. The designer describes the ‘Replica' Eau de Parfum as "Hi-fi, lo-fi, with a sci-fi finish."

Source: uk.fashionmag.com