Babylon, alongside ePlay and Art&sofT

Interest in Artificial Intelligence models applicable to business processes within the jewelry sector continues to grow and calls for concrete solutions. This emerged clearly during the meeting held at Vicenzaoro January 2026, organized by the ePlay and Art&sofT Group to introduce Babylon: a native AI technology designed to bring artificial intelligence directly into the daily operations of companies in the jewelry and luxury sectors, transforming complex data into immediate, actionable insights. Babylon was presented both as a new product and as a new entity within XOX Group. A true operational boost for businesses, it has been developed specifically to meet the needs of the sector. This intelligence interacts with companies in natural language and in real time, simplifying access to strategic information. Thanks to its native integration with ERP, CRM, MES systems, Sales Agent Apps, and B2B platforms, Babylon accesses corporate data and makes it instantly usable through an intuitive interface: a secure, customized internal chat that allows users to query data as if they were speaking with an experienced colleague. The result is a more autonomous, faster, and more informed organization, delivering a tangible competitive advantage. The event concluded with a networking and discussion session that encouraged dialogue among entrepreneurs, managers, and industry professionals, offering an opportunity to further explore the topics presented and to share real needs and future perspectives. Audience response and the level of interest confirmed that the market is ready for this new approach to Artificial Intelligence.

For further information:

ePlay – For Luxury Manufacturers
www.eplaylab.it – eplay@eplaylab.it

Art&sofT – For Luxury Retailers
www.art-soft.it – info@art-soft.it

Babylon – AI for Luxury Business
www.gobabylon.ai – babylon@gobabylon.ai

XOX GROUP
Via Ludovico Ariosto, 6/ABC – 15048 – Valenza (AL)
+39 0131 532283
+39 393 3305865