All the Brands of the 2025 Couture Show
Coordinated sets and white diamonds: classic jewelry at Cannes speaks of value, solidity, and tradition
Three hundred high jewelry and watchmaking brands will present thousands of extraordinary creations over four days. This mission is a perfect match for exhibitors, buyers, VIPs, and media from around the world, who will attend the inaugural event of Couture 2025 in Las Vegas on the evening of June 4th. Then, from the morning of June 5th until June 8th, the doors of the Wynn Las Vegas Resort will open, where a path designed to highlight different product types will help visitors find what best suits their desires, ranging from everyday pieces to collectible classics, to the most avant-garde and bold styles. In addition to the hotel's internal halls, some villas overlooking the golf course will be integrated into the exhibition path, transforming into cozy mono-brand showrooms for the occasion. Examples include Villa De Beers Group, Temple St. Clair, Anita Ko, Mikimoto, Vhernier, Pasquale Bruni, and Robert Procop. Couture stands out in the jewelry event landscape also for its luxury hospitality services, which in the "city that never sleeps" translates into breakfasts and lunches offered to designers, press, and retailers in locations that facilitate networking. Additionally, evening events, including the opening on Wednesday and the Couture Design Awards on Saturday night at the Encore Theater, will offer numerous opportunities to celebrate design and create further networking occasions. The design competition is open to all exhibitors, and the finalists and winners of each category will be determined by a unique jury composed of two retailers, two members of the press, and one designer, and will be announced on Saturday night. Attending retailers will vote for the People's Choice Award, narrowing the category to three contenders, with the winner decided by live vote. The evening will also include the announcement of the winner of the Cindy Edelstein Award, a coveted international recognition and a constant source of inspiration for anyone wishing to stand out in the jewelry scene. In Las Vegas, there is also room for discussions among industry leaders during the Couture Talks, focused on relevant and substantial topics such as sourcing, traceability, and IP strategies, along with sessions on trend forecasting, design origins, and retail.