Gucci 9: A New Brand Experience

The new global client services center by Gucci optimizes the customers’ remote experience


The name comes from the historic building in Florence - is the new Global Client Services Center located in the brand’s avantgarde head-quarters, in addition to the company location in Casellina, the Gucci ArtLab, the Gucci Garden and via delle Caldaie. An authentic innovation center, on a 2300sqm area, committed to nding better systems to optimize the customers’ remote experience. By uniting the human approach with technology, it offers direct, individual, made-to-measure consultancy just like a traditional store thanks to the joint skills of its front-line and backend collaborators.

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