IWC Schaffhausen awards the new talents of filmmaking


IWC Schaffhausen awards the new talents of filmmaking

Chinese filmmaker Chloe Zhao received in New York the annual award, which is presented to an up-and-coming filmmaker who has created an inspiring work of art to further their craft and talent.
With a star-struck night at the Tribeca Film Festival® in New York, IWC Schaffhausen celebrated the art of filmmaking and showcased its support for emerging artists at the fifth annual “For the Love of Cinema” gala dinner. The Swiss watchmaker presents this award yearly to an emerging filmmaker whose work inspired and touched many people: and this is the case of Chloé Zhao whose film “The Rider” received a 50.000 USD prize.

NEW YORK, NY - APRIL 20: Actress Rosamund Pike and Oscar Award Winning Actor Robert De Niro attend the exclusive gala event 'For the Love of Cinema' during the Tribeca Film Festival hosted by luxury watch manufacturer IWC Schaffhausen on April 20, 2017 in New York City. (Photo by Jamie McCarthy/Getty Images for IWC)

The movie revolves around the touching story of a cowboy who, after suffering a near fatal head injury, undertakes a search for new identity and what it means to be a man in the heartland of America.

NEW YORK, NY - APRIL 20: Model Adriana Lima and actor Ryan Eggold attends the exclusive gala event 'For the Love of Cinema' during the Tribeca Film Festival hosted by luxury watch manufacturer IWC Schaffhausen on April 20, 2017 in New York City. (Photo by Jamie McCarthy/Getty Images for IWC)

The ceremony, introduced by Christoph Grainger-Herr, CEO of IWC Schaffhausen, and hosted by Samantha Bee, was packed with superstars, including actors Robert De Niro, Uma Thurman, and Taylor Schilling as well as IWC brand ambassadors Rosamund Pike, Adriana Lima, and Karolina Kurkova. An exclusive performance by Tony and Grammy Award Winner Cynthia Erivo closed the evening’s event.

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