The curtain rises on OROAREZZO 2017

 

Great opening for the event managed by Italian exhibition group. The novelties are the inauguration of the Museum of Gold, with an unprecedented exhibition of 82 jewels, and the presentation of the new concept of the premiere contest, dedicated to the bracelets.

If it is true that all's well that starts well, today the whole industry of Italian jewelry and luxury is witnessing an amazing, new beginning. Italian exhibition group (IEG), the trade show organization born from the integration between Rimini Fiera and Fiera di Vicenza, after the agreement signed last March with Arezzo Fiere e Congressi for the definition of a unique company dedicated to the events of the goldsmith-jewelery sector in Italy, opens in fact the 38th edition of Oroarezzo that will take place in Arezzo from today, 6 to 9 May 2017.

Oroarezzo, one of the most important events in the international calendar for the goldsmith, silverware and jewellery sectors, with 650 brands that represent some of the most productive excellences of the main Italian jewellery districts, it boasts over thirty years of history and offers its exhibitors the know-how and experience of the markets and distribution, as well as the direct knowledge of all the major global operators in the sector.

Thanks to the exclusivity of the format Meeting Club, Oroarezzo proposes to exhibitors personalized services to get in touch with buyers of emerging and traditional markets with private meetings at the booth with the buyers, in the previously selected delegation, and the format Retail Club Italia, dedicated to the Italian retail world. Also noteworthy is a dynamic and innovative space such as Cash & carry, offering opportunities for companies to sell on the ready and the tech 3d area dedicated to the most technological processing systems.

The spotlights are all for the inauguration – today May 6 at 7pm – of the new Gold Museum, inside the prestigious seat of the fourteenth-century palace of Brotherhood of Arezzo. For the first time you will be able to admire the jewels of the Oro D'autore Collection, created by Arezzo Fiere and Congressi. 82 unique and exclusive jewels made by the goldsmith companies of Arezzo and Vicenza, in collaboration with famous artists, architects, designers and stylists of international renown: to stand out are some truly iconic jewels such as the hanging brooch of Arnaldo Pomodoro, the bracelet of Nicola Cavani, the necklace of Dolce & Gabbana and the sculpture dedicated by the architect Gae Aulenti to Piero della Francesca.

As every year the protagonist of Oroarezzo- tomorrow, May 7 at 6pm – The award ceremony of the premiere, arrived at its 27th edition. Magic and emotion for the most glamorous event of the event to celebrate the excellence of the Italian jewellery, goldsmith and silverware declined according to the theme of the edition, focused on the bracelet.