Vicenzaoro September: the Future of Jewelry Takes Shape

September marks a turning point in Vicenzaoro’s growth trajectory. The debut of Expo Center’s new hall, the integration of T.Gold into the September edition, and the celebration of Cibjo’s centennial are three key elements of a strategy aimed at consolidating the global role of the Italian Exhibition Group event. Matteo Farsura, Global Exhibition Manager of IEG’s Jewelry & Fashion Division, said: «Thanks to this major restyling, we will be able to lend further weight to one of the elements that is part of Vicenzaoro’s DNA: the Boutique Show format with its subdivisions by product category and supply chain community. Over the years, this model has led us to become an international hub for exhibitors, who find contacts here that can meet the needs of markets around the world. The new building will connect the supply chain’s 1,300 exhibitors extremely effectively. The second floor of the new building will become the heart of the international gold and silver manufacturing industry, offering a concrete solution to buyers in search of innovation and to retailers looking to find partners, develop private-label collections and expand their business.» A growth also reflected in the caliber of the industry professionals in attendance. «Those who join our ecosystem stay with us long-term because they find a platform that accompanies their growth. Further proof is the increasingly international audience arriving from key target markets for Made in Italy exports.» And now we come to T.Gold, aligned with the Vicenzaoro calendar for the first time, and Cibjo’s centennial. «We decided to integrate technology more closely with the world of jewelry because of the decisive contribution it has made to the industry’s growth. In this way, we will be completing the visitor experience by offering a well-organized, international and high-quality program that covers the entire supply chain. The goal is to connect manufacturers, distributors, wholesalers, retailers and international chains within a single business platform. Cibjo’s decision to celebrate its centennial at the event is significant recognition of our strength. Hosting the elite of the global industry is an opportunity to build a community at the very highest level. I should point out that our ecosystem is not made up solely of IEG, but also of Italian and international institutions and associations that contribute with content, ideas and essential tools for the sector’s growth. Business, quality, training and networking are still the mainstays of our work. IEG’s global approach is also reflected in its initiatives for trends and creative inspiration. A prime example is Trendvision Jewellery + Forecasting, Vicenzaoro’s independent trend observatory, which is evolving into a traveling event capable of reaching the major capitals of luxury and fashion. «In collaboration with co-founder and director Paola De Luca, the jewelry trend event, whose forecasts are revealed annually in The Jewelry Trend Book, with its world premiere launch at Vicenzaoro September, is touring the globe: from Singapore to Dubai, Hong Kong, Paris and Las Vegas. A project that takes Vicenzaoro’s vision style and fashion to the places to be.»